Since the age of 12, DMSE Sports' Founder and President Dave McGillivray has been running his age in miles on or around his birthday (he was born in ‘54… we’ll leave you to do the math), and we're drawing on that tradition as inspiration to keep ourselves motivated and fit in 2023.

The challenge is straightforward: over the course of days or weeks or even months, run, walk, cycle, swim, row, ski, or push your age in miles.

It’s YOUR BIRTHDAY, so take as long as you need to complete this challenge!

Reaching the milestone of 25 years in 2023? You’ll cover 25 miles. Turning a young 54? 54 miles is your goal. And then, as a reward for completing this challenge, you’ll receive a birthday present from your friends at DMSE. 😁